According to The Wall Street Journal, Kanye West has officially informed Gap that his collaboration with the clothing company will end. West has recently made a number of social media complaints about the turbulent alliance, which was first announced in 2020.
The agreement between West and Gap was initially described as a collaboration to create a line of garments for the Yeezy Gap label. West's attorneys informed Gap in a letter sent on Thursday that Yeezy LLC is ending the contract. The letter, which was obtained by The Wall Street Journal, said that Gap violated the agreement by delaying the release of the clothing and the opening of retail locations.
In place of The Gap, Kanye West is opening a chain of Yeezy retail clothing boutiques. The billionaire musician-turned-fashion mogul is launching his own Yeezy stores around the world and has delivered a termination letter to The Gap accusing it of not upholding its obligations to sell the Yeezy clothing line. Ye intends to open a huge number of stores.
According to Nicholas Gravante, co-chair of the global litigation group at Cadwalader, Wickersham & Taft LLP, who represents Ye, "GAP left Ye no choice but to cancel their partnership agreement because of GAP's considerable noncompliance."
Hoodies, coats, and sweatshirts from Ye's Yeezy Gap clothing line range in price from $60 to $500. The line's initial piece, a blue puffer jacket, was announced by the retailer last year. It will offer "contemporary, upgraded staples for men, women, and kids at accessible price points."
Ye said, "I've have to go it alone now. "It's okay. I gave the businesses profit. I got paid from the businesses. We came up with concepts that will eternally alter clothing. similar to how the round jacket, the foam runner, and the slides revolutionised the shoe business. Ye must create the new industry at this time. There are no longer any businesses in the way of my viewers.
Posted on 17th Aug 2022
Posted on 13th Sep 2022